Target Selling The Simpsons Minifigures Above RRP

If you go to the Target Australia website you will notice that their logo proudly proclaims “Get more. Pay less.”. Unfortunately that isn’t true when it comes to The Simpsons LEGO Minifigures.

Target Australia is selling these minifigures for $6 each, which is $1 more than the Australian RRP (based on the http://shop.lego.com/en-AU/LEGO-Minifigures-The-Simpsons-Series-71005 price). Sure, $1 doesn’t make a lot of difference in the scheme of things, but at Bricking Around we are all about LEGO fans getting the best price. It’s also possible that this could be the start of a worrying trend where in-demand products are sold at higher prices.

We know that our readers are savvy shoppers. Unfortunately there are LEGO fans out their that won’t know any better. That’s why we are asking everybody to get involved.

Here is what you can do:

  • Share this story with as many people as you can. The more people that know the better. We need to send a message to Target that inflated prices are not something Australian consumers will stand for. Let’s stop the problem before they apply the same thing to bigger sets.
  • Buy elsewhere. Outer Rim has the minifigures for $3.99 each. Big W, Kmart, David Jones, Myer and Toys ‘R’ Us are all selling these for RRP of $4.99. Shopforme has them for $5.
  • Price match in store. If Target is your closest store then don’t be afraid to ask for a fair price. Price matching is at the discretion of the store itself and there is no official Target policy, so this may not work for everybody.
  • Tell Target you aren’t happy with their pricing. We have included various contact methods below. If enough people tell them then maybe we can get them to change their price.

How to get in touch with Target:

Tweet Target Australia

Post on their Facebook page
https://www.facebook.com/targetaus

Use their online feedback form
Click here

 

We know that RRP only means Recommended Retail Price, and that Target can charge what they like. We still think that for a product that is widely available charging above RRP is a bit unfair.

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